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Reimagining Jury Research: Five Lessons From the (Virtual) Field
Reimagining Jury Research: Five Lessons From the (Virtual) Field

When we cannot be there in person, online jury research allows us to continue to conduct meaningful research with prospective jurors in any venue. 

What Makes Your Expert Witness the Best Witness? Social Science Research on Credibility and Influence Points the Way
What Makes Your Expert Witness the Best Witness? Social Science Research on Credibility and Influence Points the Way

The adversarial nature of a jury trial leads many of our clients to ask: “Will my expert come across better than theirs?” This is a justifiable concern, since jurors’ decisions about liability and damages often hinge almost entirely on the testimony and credibility of the expert witnesses.

Seven Principles Attorneys Should Follow to Persuade Juries
Seven Principles Attorneys Should Follow to Persuade Juries

You know your job as a lawyer is to present your client’s case. And, you know you have a duty to zealously represent that client. The challenge, of course, is how to effectively persuade the jury that your side holds the truth. 

Five Things You Must Know to Prepare an Expert Witness
Five Things You Must Know to Prepare an Expert Witness

Effective witnesses know their case, are prepared, and are equipped with the right tools to help them be persuasive. These five steps will help you prepare even the most seasoned of witnesses for deposition or trial.

Beyond Jury Selection:  Why (and How) Attorneys Should Conduct Social Media Searches of Jurors Throughout Trial
Beyond Jury Selection: Why (and How) Attorneys Should Conduct Social Media Searches of Jurors Throughout Trial

It is common practice for attorneys to conduct social media searches of prospective jurors during voir dire to uncover and weed out panel members who are likely to possess biases that will prevent a fair trial. Learn how and why the trial consultants at IMS | The Focal Point advise counsel to continue to conduct juror social media research throughout the trial. 

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